This brand operates under a strict confidentiality agreement that prohibits us from disclosing specific details about our partnership. What we can share: the strategic framework we implemented, the challenges we solved, and the measurable outcomes we delivered.
Revenue (60 Days)
CTR
New-to-Brand
This confidential client is a Sports & Outdoor manufacturer serving specialized markets worldwide. With a devoted customer base and reputation for exceptional quality, they had built a strong business over multiple decades through professional channels and direct relationships.
Brand was generating $52K monthly revenue but operating at near-zero profit due to 58% ACOS and rising costs. Previous agency had focused purely on revenue growth without regard for profitability, making the business unsustainable.
Impact: 2% net margin, business losing money
“We were doing $52K a month but barely breaking even because our ACOS was 58%. Pax cut our ad spend in half, optimized everything for profit, and now we’re doing $85K monthly at 22% ACOS. Safe too say it was worth partnering.”
Sports & Outdoors Brand
No retainers. No long-term contracts. Just a 90-day test to prove the model works.