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Confidential

This brand operates under a strict confidentiality agreement that prohibits us from disclosing specific details about our partnership. What we can share: the strategic framework we implemented, the challenges we solved, and the measurable outcomes we delivered.

Revenue (60 Days)

+39%

Resellers

6 → 0

New-to-Brand

+45%

nda-protected-project

THE SITUATION

Who They Are

This confidential client is a premium manufacturer serving specialized markets worldwide. With a devoted customer base and reputation for exceptional quality, they had built a strong business over multiple decades through professional channels and direct relationships.

THE CHALLENGE

Brand Protection

Unauthorized retailers had flooded the marketplace selling authentic products at steep discounts (up to 20% below MAP). This created a race to the bottom that eroded the premium positioning the brand had built.
Impact: 6 unauthorized resellers

Sales Stagnation

Monthly revenue had flatlined at ~$12K despite growing market demand for their products. The brand couldn’t scale beyond its current plateau without professional marketplace management.
Impact: Sales plateaued

Visibility Crisis

Organic visibility was declining month-over-month as competing listings with aggressive pricing were winning Buy Box and top rankings. Brand-owned listings were pushed down.
Impact: Organic ranking declining

What We Did

Inventory Management

  • Purchased full product line inventory (300+ units across all SKUs)
  • Conducted demand forecasting analysis to prevent stockouts
  • Managed FBA prep and logistics to ensure 100% uptime
  • Established strategic safety stock levels for seasonal demand

Content & Optimization

  • Complete listing optimization: rewritten titles, bullet points, and descriptions
  • Professional product photography with lifestyle context
  • A+ Content creation highlighting premium features and precision engineering
  • Enhanced brand story positioning as the premium choice
  • Competitor keyword research and ranking strategy

Advertising

  • Strategic PPC launch with controlled ACOS targeting high-intent keywords
  • Sponsored Products campaigns for top-performing SKUs
  • Sponsored Brands campaigns to build brand awareness
  • Launch promotions to accelerate initial momentum (30-day limited offer)
  • Ongoing optimization and bid management to maintain profitability

Brand Protection

  • Identified all 6 unauthorized resellers through systematic marketplace auditing
  • Executed strategic removal through Amazon Brand Registry and enforcement actions
  • Established Buy Box exclusivity through competitive pricing strategy
  • Implemented MAP monitoring and enforcement protocols
  • Engaged legal support for any counterfeit or trademark violations
  • Set up ongoing monitoring to prevent future reseller infiltration

The Results

Revenue Growth
+ 0 %
60 Days

Revenue Growth Over Time

Supporting Metrics

Metric
Improvement
Metric
Improvement
Monthly Revenue
connector
+39%
Buy Box %
connector
+6%
CTR
connector
+67%
Resellers
connector
6 → 0
Average Review Rating
connector
+3%
Conversion Rate
connector
+7%
Sessions/Month
connector
+27%
New-to-Brand%
connector
+45%
Monthly Revenue
connector
+39%
CTR
connector
+67%
Average Review Rating
connector
+3%
Sessions/Month
connector
+27%
Buy Box %
connector
+6%
Resellers
connector
6 → 0
Conversion Rate
connector
+7%
New-to-Brand%
connector
+45%

“Working with Pax has been transformative. They removed all our reseller headaches, grew our revenue 39% in 60 days, and we literally do zero Amazon work. It’s the best business decision we’ve made.”

Client Under NDA

Sports & Outdoor Brand

Ready To See If This Fits Your Brand?

No retainers. No long-term contracts. Just a 90-day test to prove the model works.